Pharmaceutical Client

Pharmaceutical Client

The Client at a Glance

• Established Company with a Long History: The client is a well-established company that has been in business for several decades and has a long history of providing trusted products to its customers.
• Large and Diverse Product Portfolio: The client has a large and diverse product portfolio, with offerings in several different categories, including pharmaceuticals, medical devices, and consumer health products.
• Significant Market Presence: The client has a significant presence in multiple global markets, with a large and diverse customer base.

Challenges before Working with SahnaLink

Before working with SahnaLink, this pharmaceutical client was facing several challenges with its product information process, including the following:

1. Lack of a Unified Platform for Product Information: Prior to SahnaLink, the client’s product information call center was spread across different platforms, making it difficult for patients and healthcare providers (HCPs) to access information in a timely and efficient manner. This made it challenging for the client to keep track of product inquiries and downloads by patients and HCPs.
2. Inefficient and Uncoordinated Product Information Process: The lack of a unified platform for managing product information caused process fragmentation and inefficiencies. This resulted in duplicated effort, wasted resources, and a lack of consistency in the information provided to patients and HCPs.
3. Limited Visibility into Product Inquiries and Downloads by Patients and HCPs: The client’s limited visibility into product inquiries and downloads by patients and HCPs made it difficult to understand the level of interest in different products and tailor product information to meet customers’ needs. This lack of transparency also made it challenging to track the success of different marketing campaigns and measure the impact of product information efforts.

The organization needed a solution that would help it streamline its product information process, improve visibility into product inquiries and downloads, and increase efficiency. The client turned to SahnaLink, with its trusted reputation for experienced software strategies, knowing SahnaLink could help to overcome these challenges and achieve its business goals.

How SahnaLink Drove Results

SahnaLink’s expertise in product design and technology, combined with an insider understanding of the pharmaceutical industry, made it the ideal partner for the client’s product information needs.

To help the client overcome its challenges and streamline its product information process, SahnaLink provided a comprehensive solution that included an updated product roadmap, managed agile delivery, strategic consulting, and more.

• Designed Product Roadmap: Based on customer analytics, SahnaLink worked closely with the client to develop a detailed product roadmap that provided a clear direction for product information management. Designed to align with the client’s overall business goals, this updated roadmap served as a guide for the development of the final, unified platform.
• Managed Agile Delivery: SahnaLink’s commitment to managed and agile delivery services ensured all assets were delivered on time, within budget, and held to the high quality standards that SahnaLink holds. For a seamless integration, SahnaLink provided additional training and support to the client’s organizational team, which eliminated unnecessary process disruptions.
• Strategic Consulting: In order to help the organization achieve success beyond initial implementation, SahnaLink provided strategic consulting services to the client’s leadership team post-go-live to help them understand the analytics of their product information and to guide them in making informed decisions about the direction of their product information management.

SahanLink’s streamlined solutions have significantly improved the organization’s overall product information process. The new, unified platform has increased visibility on product inquiries and downloads by patients and HCPs, and clients can now access product information through multiple platforms—including chat, text, phone, and email—thus improving the overall customer experience. With the additional training and consulting provided by SahnaLink, the organization now has all the keys for continued success and future growth.

How Can SahnaLink Provide Solutions for Your Organization?

With decades of combined experience, the team at SahnaLink has helped clients optimize their processes and achieve their goals on Salesforce since 2019.

Through automated workflows and cloud-based solutions, SahnaLink helps businesses save money and become more efficient. With experience in implementing CRMs for large corporations and driving technology work for global clients, SahnaLink has been a trusted adviser to key organizational stakeholders, executives, and customers managing risks, planning adjustments, and ensuring business outcomes are achieved on time and under budget.

Whether you’re looking to improve your product information process, streamline your operations, or achieve sales objectives, SahnaLink can help.